Swedish Goverment Introduces Cookie Opt-In Banner – there goes their Google Analytics data…


The Swedish Government has introduced a banner on their website asking visitors to explicitly accept having cookies placed on their website (click on the image to make it larger).

swedish government website cookie banner

It sure ain’t pretty, and will probably have the same catastrophic effect on the Google Analytics data they collect that the ICO, in the UK, experienced when they introduced something similar. Will the last analyst left in the building please turn the lights off when they leave….

Update: And here’s something similar from Uppsala kommun:

and here’s another Swedish site bearing a similar banner (I’ve chosen the English version here) msb.se:

 

 

 

 

 

One thought on “Swedish Goverment Introduces Cookie Opt-In Banner – there goes their Google Analytics data…

  1. Hi

    Has anyone developed a WordPress Opt In for cookies plugin? Not sure how it would work but I have a number of sites I will be needing to add this to.

    Thanks

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